<?xml version="1.0" encoding="UTF-8"?>
<!--Generated by Squarespace Site Server v5.11.5 (http://www.squarespace.com/) on Sat, 04 Sep 2010 05:34:18 GMT--><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:dc="http://purl.org/dc/elements/1.1/" version="2.0"><channel><title>The Rock Your Genius Network - Upstart Smart Radio</title><link>http://www.rockyourgenius.com/rock-your-genius-network/</link><description>A Life-By-Design Network with Premium Audio to Help You Rock Your Genius</description><lastBuildDate>Mon, 16 Aug 2010 18:02:18 +0000</lastBuildDate><copyright></copyright><language>en-US</language><generator>Squarespace Site Server v5.11.5 (http://www.squarespace.com/)</generator><item><title>Manage Your Time (Revenue Line + Parameters)</title><category>Amber Singleton Riviere</category><category>Business and Entrepreneurship</category><category>Upstart Smart Radio</category><category>Work</category><category>achievement</category><category>boundaries</category><category>business</category><category>entrepreneur</category><category>goals</category><category>julie morgenstern</category><category>over-worked</category><category>parameters</category><category>revenue line</category><category>success</category><category>time management</category><category>uncertainty</category><dc:creator>Amber Singleton Riviere</dc:creator><pubDate>Fri, 23 Jul 2010 18:16:58 +0000</pubDate><link>http://www.rockyourgenius.com/rock-your-genius-network/manage-your-time-revenue-line-parameters.html</link><guid isPermaLink="false">490560:6893045:8343778</guid><description><![CDATA[<p><span class="full-image-float-left ssNonEditable"><span><img src="http://www.rockyourgenius.com/storage/upstart-smart-radio-cover-125.png?__SQUARESPACE_CACHEVERSION=1279909741811" alt="" /></span></span>In this episode of Upstart Smart Radio, Amber talks about managing your time as a business owner.</p>
<p><strong>Part 1: The Revenue Line -</strong> As a new business owner, it can seem like you're feeling your way in the dark.&nbsp; You don't really know what to do, and you spend your days jumping from one thing to the next without really being sure if you're spending your time on the right things.&nbsp; Learn how to overcome this sense of "feeling your way in the dark" and start making real progress with your business.</p>
<ul>
</ul>
<p><strong>Part 2: Setting Parameters -</strong> When you run your own business, work can creep into every corner of your life, until you feel overloaded and out of control.&nbsp; Learn to set parameters for yourself and others so that you can achieve  your main goals for your business.</p>
<p><strong>Show: Upstart  Smart Radio<br /><strong><strong>Episode: </strong></strong></strong><strong>Manage Your Time (Revenue Line + Parameters)</strong><strong><br />Length: 27 minutes   (approx.)<br />Price: $1.99</strong></p>
<p><strong><a class="ec_ejc_thkbx" onclick="javascript:return EJEJC_lc(this);" href="https://www.e-junkie.com/ecom/gb.php?c=cart&amp;i=780268&amp;cl=88844&amp;ejc=2" target="ej_ejc"><img src="http://www.e-junkie.com/ej/ej_add_to_cart.gif" border="0" alt="Add to Cart" /></a><br /><a class="ec_ejc_thkbx" onclick="javascript:return EJEJC_lc(this);" href="https://www.e-junkie.com/ecom/gb.php?c=cart&amp;cl=88844&amp;ejc=2" target="ej_ejc"><img src="http://www.e-junkie.com/ej/ej_view_cart.gif" border="0" alt="View Cart" /></a> <script language="javascript" type="text/javascript">
<!--
function EJEJC_lc(th) { return false; }
// -->
</script> <script src='http://www.e-junkie.com/ecom/box.js' type='text/javascript'></script><br /></strong></p>
<p><span>More Info:</span></p>
<ul>
<li><a href="../../upstart-smart-radio/">More    about this show</a></li>
<li><a href="../../rock-your-genius-network/category/upstart-smart-radio">More    episodes of this show</a></li>
<li><a href="../../work/">More shows like this</a></li>
</ul>
<ul>
</ul>]]></description><wfw:commentRss>http://www.rockyourgenius.com/rock-your-genius-network/rss-comments-entry-8343778.xml</wfw:commentRss></item><item><title>Branding Basics for Small Business + 5 Branding Myths</title><category>Amber Singleton Riviere</category><category>Business and Entrepreneurship</category><category>Upstart Smart Radio</category><category>Work</category><category>brand strategy</category><category>branding</category><category>branding myths</category><category>business</category><category>entrepreneur</category><category>marketing</category><category>small business</category><dc:creator>Amber Singleton Riviere</dc:creator><pubDate>Fri, 02 Jul 2010 17:41:10 +0000</pubDate><link>http://www.rockyourgenius.com/rock-your-genius-network/branding-basics-for-small-business-5-branding-myths.html</link><guid isPermaLink="false">490560:6893045:8162583</guid><description><![CDATA[<p><span id="zw-128c314eb02d4Db1U236c1c" class="commentable_icon_position_reference"><span class="full-image-float-left ssNonEditable"><span><img src="http://www.rockyourgenius.com/storage/upstart-smart-radio-cover-125.png?__SQUARESPACE_CACHEVERSION=1278092576598" alt="" /></span></span>In this episode of Upstart  Smart Radio, Amber talks with </span><span id="zw-128c6857ca5R0kpSm236c1c" class="commentable_icon_position_reference"><!-- table { font-size: 10pt;} -->branding  and marketing expert Maria Ross of <a href="http://red-slice.com/" target="_blank">Red Slice</a> and author of the book </span><span id="zw-12994177543OrDzK_236c1c" class="commentable_icon_position_reference" style="font-style: italic;">Branding  Basics for Small Business: How to Create an Irresistible Brand on Any  Budget</span><span id="zw-12994177543lMUww236c1c" class="commentable_icon_position_reference">.&nbsp; Learn why it's so important for small business owners  to create a brand strategy, as well as some of the most  common myths associated with branding.</span></p>
<p style="margin-bottom: 12pt; margin-top: 0pt;"><strong><br />Show: Upstart  Smart Radio<br /><strong>Episode: </strong></strong><span id="zw-12994152914wmbW9t236c1c" style="font-weight: bold;">B</span><span id="zw-1299414ff92qK5GSC236c1c" style="font-weight: bold;">randing  Basics for Small Business + 5 Branding Myths</span><span id="zw-12994152915IQJJZB236c1c">&nbsp;</span><br /><strong>Length: 28 minutes  (approx.)<br />Price: $1.99</strong></p>
<p><a class="ec_ejc_thkbx" onclick="javascript:return EJEJC_lc(this);" href="https://www.e-junkie.com/ecom/gb.php?c=cart&amp;i=771675&amp;cl=88844&amp;ejc=2" target="ej_ejc"><img src="http://www.e-junkie.com/ej/ej_add_to_cart.gif" border="0" alt="Add to Cart" /></a><br /><a class="ec_ejc_thkbx" onclick="javascript:return EJEJC_lc(this);" href="https://www.e-junkie.com/ecom/gb.php?c=cart&amp;cl=88844&amp;ejc=2" target="ej_ejc"><img src="http://www.e-junkie.com/ej/ej_view_cart.gif" border="0" alt="View Cart" /></a> <script language="javascript" type="text/javascript">
<!--
function EJEJC_lc(th) { return false; }
// -->
</script> <script src='http://www.e-junkie.com/ecom/box.js' type='text/javascript'></script>&nbsp;</p>
<p><span>More Info:</span></p>
<ul>
<li><a href="../../upstart-smart-radio/">More   about this show</a></li>
<li><a href="../../rock-your-genius-network/category/upstart-smart-radio">More   episodes of this show</a></li>
<li><a href="../../work/">More shows like this</a></li>
</ul>]]></description><wfw:commentRss>http://www.rockyourgenius.com/rock-your-genius-network/rss-comments-entry-8162583.xml</wfw:commentRss></item><item><title>Transitioning to a Product-Based Business</title><category>Amber Singleton Riviere</category><category>Business and Entrepreneurship</category><category>Upstart Smart Radio</category><category>Work</category><category>advice</category><category>content marketing</category><category>entrepreneur</category><category>launch product</category><category>marketing</category><category>over-analysis</category><category>podcast</category><category>procrastination</category><category>product-based business</category><category>radio show</category><category>small business</category><category>social media</category><dc:creator>Amber Singleton Riviere</dc:creator><pubDate>Tue, 08 Jun 2010 00:30:01 +0000</pubDate><link>http://www.rockyourgenius.com/rock-your-genius-network/transitioning-to-a-product-based-business.html</link><guid isPermaLink="false">490560:6893045:7896238</guid><description><![CDATA[<p><span id="zw-128c314eb02d4Db1U236c1c" class="commentable_icon_position_reference"><!-- table { font-size: 10pt;} --><span class="full-image-float-left ssNonEditable"><span><img src="http://www.rockyourgenius.com/storage/upstart-smart-radio-cover-125.png?__SQUARESPACE_CACHEVERSION=1275957251495" alt="" /></span></span>In this episode of Upstart Smart Radio, Amber talks with</span><span id="zw-128c6857ca5R0kpSm236c1c" class="commentable_icon_position_reference"> social media and online marketing  consultant <a href="http://www.lauraroeder.com/" target="_blank">Laura Roeder</a></span><span id="zw-129147b0a83hxx1pb236c1c"> about how she transitioned from a once completely service-based  business into a product-based business.&nbsp; Learn why it's so  important to leverage your talents and expertise in order to free  yourself from the more "hand-to-mouth" business model of relying  exclusively on one-on-one clients.</span></p>
<p id="zw-129147ce566WrQWwv236c1c" style="margin-bottom: 12pt; margin-top: 0pt;"><span id="zw-129147ce567AnPMcc236c1c">Amber and Laura also  discuss how to avoid over-analysis and procrastination when it comes to  launching products or getting something new off the ground, and Laura  will share how she launched and marketed her products and ultimately  grew to a six-figure business within a year of transitioning to a  product-based </span><span id="zw-12914998960JnRcm236c1c" style="font-weight: normal;">model</span><span id="zw-1291499895eQKNsRR236c1c">.</span></p>
<p style="margin-bottom: 12pt; margin-top: 0pt;"><strong>Show: Upstart Smart Radio<br /><strong>Episode: </strong></strong><strong>Transitioning to a Product-Based Business</strong><br /><strong>Length: 30 minutes (approx.)<br />Price: FREE (Premiere Episode)</strong></p>
<p style="margin-bottom: 12pt; margin-top: 0pt;"><strong><a class="ec_ejc_thkbx" onclick="javascript:return EJEJC_lc(this);" href="https://www.e-junkie.com/ecom/gb.php?c=cart&amp;i=749253&amp;cl=88844&amp;ejc=2" target="ej_ejc"><img src="http://www.e-junkie.com/ej/ej_add_to_cart.gif" border="0" alt="Add to Cart" /></a><br /><a class="ec_ejc_thkbx" onclick="javascript:return EJEJC_lc(this);" href="https://www.e-junkie.com/ecom/gb.php?c=cart&amp;cl=88844&amp;ejc=2" target="ej_ejc"><img src="http://www.e-junkie.com/ej/ej_view_cart.gif" border="0" alt="View Cart" /></a> <script language="javascript" type="text/javascript">
<!--
function EJEJC_lc(th) { return false; }
// -->
</script> <script src='http://www.e-junkie.com/ecom/box.js' type='text/javascript'></script><br /></strong></p>
<p><span>More Info:</span></p>
<ul>
<li><a href="http://www.rockyourgenius.com/upstart-smart-radio/">More  about this show</a></li>
<li><a href="http://www.rockyourgenius.com/rock-your-genius-network/category/upstart-smart-radio">More  episodes of this show</a></li>
<li><a href="http://www.rockyourgenius.com/work/">More shows like this</a></li>
</ul>]]></description><wfw:commentRss>http://www.rockyourgenius.com/rock-your-genius-network/rss-comments-entry-7896238.xml</wfw:commentRss></item></channel></rss>